Welcome to the Cemoh marketing blog where we share our thoughts & ideas around growing your business though smarter marketing.
Should you bid on your own brand name? This is a question that many marketers and brand owners ask whether they should or shouldn’t do. Bidding on your own keyword is the practice of placing PPC bids on your brand name. Many business owners and..
Rank your e-commerce website with this easy-to-understand guide to SEO for e-commerce websites. If you’re running an e-commerce website, you’ll know there’s one main goal: getting your products noticed. Obviously, there’s a lot more that goes..
If you run a small to medium business, you probably know the importance of marketing. You’ve also probably realised your business could grow much quicker if you could get on top of your marketing. But where to start? You know your business,...
In the digital marketplace, businesses are looking for any advantage they can get over their competitors. One of those advantages you can get is through the use of Instagram Shop. It’s estimated that Instagram has over a billion users each month.
Content has always been important in digital marketing, but the landscape has certainly shifted over the years. Once upon a time, content was all about stuffing as many keywords into a blog and hoping to rank well on search engines. Today,...
You may have heard about local citations, and there is always an ongoing debate about their importance for SEO. In this article, we’ll discuss what local citations are, why they’re important and how to use them to drive traffic to your...
Simon's presentation at Brisbane Business Hub on behalf of CCIQ is available to review at the following link here. It runs through two key areas: some marketing theory and then 10 ideas about how to improve your own business...
Here at Cemoh, we know effective marketing can be a burden on any new business trying to bounce back from a weak financial quarter. That’s where we can help out! We deliver the best outsourced marketing strategists, consultants, and implementation..
Research shows that SMS open rates are as high as 98%, and 90% of recipients open SMS messages within 3 minutes. However, not a lot of businesses use this tactic. While they spend a lot of time and money on other mobile-targeting tactics, they...
The best social strategies are fresh, creative, and diverse. This formula is what gets your campaign results online. This needs a constant source of new ideas to keep it ticking along, but what do you do when inspiration has run dry? Once you’re...
Getting your on-page SEO right is so important these days, particularly if you’re trying to establish a strong online presence on search engines. And let’s face it, if you’re not trying todo that, you should be! SEO isn’t just about using the...
In some ways, it’s never been easier to start your own e-commerce store. The technology used to build e-commerce websites has improved, making it easier than ever before to create your own. But you still need to know what you’re doing, how to...
Standing out is hard. Standing out from your competition in a commodity market can be crucial to your business’ growth and success. With today’s technology upgrades, your online presence can be a great way to attract more customers online. For...
In the constantly changing commerce market, there’s no doubt that things are moving at a rapid pace. eCommerce already plays a huge role, and that’s a trend that doesn’t look like slowing down. Many of the trends we expect to see taking over in...
Have you ever wondered why similar businesses seem to gather their stores in the one place? It’s a common concept popular among fast food restaurants, car yards, and practically every type of business. You’ll often see several competitors in the...
Let’s face it, your online reputation is everything. Whether it’s a place to eat, a place to shop or a person to trust, 93% of consumers turn to review sites like Google, Facebook, TrustPilot and Yelp before they make a decision. By nature, we’re.
Australians spend more time on mobile devices every day, and not just for games and social media. Mobile devices have now become a key part of the customer journey, from product research to making purchases. People use smartphones and tablets to...
Some people think that SEO doesn’t apply to online ecommerce. This is not true. If your competitors are optimizing their site and you’re not doing anything, you’re losing money right now. Your competitors are out attracting keen customers......
APIs, or Application Programming Interfaces, are a powerful piece of technology that many people may not even know about. But in fact, we’re all using them every single day. What is an API? APIs and the technology behind them has actually been.
WordPress is one of the most widely used website building platforms in the world for a number of reasons. It’s easy to use, reliable and ultimately it allows people to create websites without needing knowledge of coding. However, aside from the...
Instagram stories may have only been around since 2016, but in a short time they’ve gone from a fun gimmick to a powerful digital marketing tool. They can help engage with your audience and boost sales, but like everything, it all works better with.