Five Questions To Ask Your SEO Candidate
Welcome to my video, five questions to ask your next SEO candidate. My name is Simon Dell. I am the CEO of Cemoh We are about really good marketing people. We do two.
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Welcome to the Cemoh marketing blog where we share our thoughts & ideas around growing your business though smarter marketing.
The Consequences Of Leaving A Bad Review
In the age of digital communication, online reviews have become a powerful tool for consumers to share their experiences and influence the decision making of other customers which can in turn lead to the success or demise of businesses. While...
Three 2023 Rebrands Failed To Hit The Mark - Twitter/X, I ❤️ NY and HBOMax.
Companies often undertake rebranding efforts to stay relevant, appeal to new audiences, or simply to refresh their image. However, not all rebrands are successful, and sometimes they can even backfire spectacularly. In 2023, there were several...
10 Questions You Should Be Asking In Your Marketing Interview
As the conclusion of a marketing job interview approaches, the interviewer usually asks, "Do you have any questions for us?" This moment offers a golden opportunity for you, the interviewee, to demonstrate your genuine interest, understanding, and..
"Help! I need more customers!" presentation @ BBH, 1st Feb 2024
If you joined me for my 'Help! I need more customers!' presentation at the Brisbane Business Hub Link here:...
What Does a Fractional CMO Do for B2C Companies?
A recurring challenge for most B2C companies is successfully reaching and engaging with their target audience. The digital marketing landscape is an evolving one which can be overwhelming for businesses to effectively navigate the complexities of...
What Does a Fractional CMO Do for B2B Companies?
B2B companies are constantly seeking innovative ways to stay ahead of the competition and drive meaningful growth. One strategy that has gained significant traction in recent years is hiring a Fractional Chief Marketing Officer (CMO) to help...
What Does a Successful Fractional CMO Do?
A challenging business landscape means companies are constantly seeking innovative ways to stay ahead of the curve and maximise their marketing efforts. One emerging trend that has gained significant traction is the concept of hiring a Fractional...
The Truth About Social Media Algorithms
Many of us have heard the term "social media algorithms", and depending on how much time you spend on social media, you’ve probably noticed changes in your news feed. Many may have even seen Adam Mosseri- Instagram CEO - announce the changes to the.
Should my Business Hire a Fractional CMO or Use an Agency?
When it comes to marketing strategies, businesses often face the dilemma of whether to hire a fractional CMO or work with a marketing agency. Both options offer unique benefits and drawbacks, making the decision a challenging one. In this blog...
How can a Fractional CMO help your business?
Contact us if you'd like to discuss hiring a Fractional CMO.In today's competitive business landscape, having a solid marketing strategy is crucial for the success and growth of any company. However, not every business has the resources or the...
How to Hire a Great Fractional CMO
Companies are constantly seeking innovative strategies to gain a competitive edge. One such strategy is hiring a Fractional Chief Marketing Officer (CMO). A Fractional CMO is a senior-level marketing...
How to Unify Sales and Marketing
The alignment between sales and marketing is crucial for the success of any organisation. Sales and marketing teams, although working towards a common goal of generating revenue, often find themselves operating in silos with limited collaboration...
What is a Fractional CMO?
Companies are constantly seeking innovative ways to stay ahead of the competition. One emerging trend is to use Fractional Chief Marketing Officers (CMOs), who bring a wealth of expertise and strategic...
Building a Successful Mentor-Mentee Relationship: 6 Key Principles for Effective Business Coaching
A unique relationship in the business world is that of the mentor-mentee, here’s how you can create one yourself, writes PAUL FARMER. Mentorship and business coaching has emerged as a useful tool for those young business entrepreneurs who are...
6 Awesome Questions You Need To Be Asking During A Job Interview
Preparing for a job interview can be a daunting task, especially if it’s been a few years since your previous encounter. In our line of business, we interview marketing consultants on a weekly basis which has allowed us to be exposed to a variety...
5 Great Tips For Mastering Essential Copywriting Skills
In the world of advertising and communication, captivating copy holds immense power. It's not confined to high-profile brand campaigns; instead, it's the essence of engaging emails, compelling social media posts, and even those captivating blogs -..
Why Outsourcing Should Be Included In Your Strategic Plan
In the world of competitive and fast-paced business, an effective strategy is the key to success. One critical component that many businesses are now embracing in their strategic planning is outsourcing. Outsourcing refers to the practice of hiring.
Circonomy - Turning A Dream Into Reality
In June I hosted our fourth DrinkedIn event at Sea Legs Brewery Co in Kangaroo Point. It was another great networking occasion with businesspeople and fractional CMOs from all walks of life who got to hear from two guest speakers, learnt more about.
The Art of Persuasion: How to Influence Customers with Clever Christmas Inspired Digital Marketing Campaigns
In lieu of the traditional Christmas TV commercial, brands have been mixing up their marketing approach with more innovative digital campaigns designed to surprise, delight and of course persuade consumers over the festive season. Some companies...
Why Marketing Teams and Business Owners Should Use an All-In-One Marketing Platform
Small businesses should be pivoting their digital marketing practices to all-in-one platforms – Kristy Hunter explains why. Marketing is a critical aspect of any business, and it's essential to have the right tools to support your marketing...