Welcome to the Cemoh marketing blog where we share our thoughts & ideas around growing your business though smarter marketing.
As part of the Queensland state government's attempts to support small businesses with digital transformation, a new digital grant is opening on 11th November and closing at 5 pm on the 10th December. The grant is targeting small businesses who...
These days, many businesses want to have as little direct contact with customers as possible. Through a lot of digital marketing techniques and marketing automation, companies are now trying to create an automated customer experience and let the...
The continued growth in technology means that your business now has more ways than ever to generate leads. This, of course, should mean more sales, and more profits in your bank account. However, with new technology comes a changing digital...
I thought I'd share this excerpt of a report I've been co-writing with one of our top clients. Their results are astonishing. Website traffic has increased 3-fold, B2B leads by 450% (761) and the value of opportunities opened by 428% this year to.
The New Podcasts There are four new podcasts you need to check out. All of them are available on iTunes and Spotify, or you can stream them on our website. The links for each one are below. First, Glen Richards - founder of Green Cross Vets and.
If you’ve had problems with your Instagram content not being visible in searches, or you’re generally getting less engagement from your posts, there could be a number of reasons. One of the popular theories is shadowbanning. Let’s have a look..
Sometimes finding success with Facebook advertising can seem like cracking the Da Vinci code. It seems like everybody has a theory on what works best, but how do you know what’s best for you and your business? Short vs Long: Which Facebook Ad...
Welcome to the second edition of Lessons by Leaders. We celebrated our podcast receiving 10,000 listens a few weeks ago, and we're about to tick over to 70 episodes with the upcoming interview with Shark Tank's Glen Richards. It's a great...
So, you’ve written a blog? Pumped out those 600 words and feeling very proud of yourself? Good on you. Crack the champagne. Let’s celebrate. But before we go all Frat party and get the keg in, let’s make sure that when you post that blog on your..
Welcome to our first 'Lessons From Leaders' newsletter. You'll notice that the SimonDell.com name is no more, but has been replaced with our new brand Paper Planes. This includes a brand new website and brand livery, plus a new manifesto that...
Many digital marketers are promoting voice SEO as being the next big thing for search engine optimisation and there has been a rise in this in recent years - but, is it really worth investing in? The statistics right now from some marketers suggest..
In line with research showing that 70% of Google users want to be exposed to relevant content with less effort, Google has announced two new ad types. Not stopping there, they’ve also promised a redesigned Google Shopping experience for users. Read..
Lead generation is probably the hardest part of marketing. Yes, most of us can start a creative campaign, produce high-quality content and write articles that will shake the ground. Unfortunately, the quality doesn’t always translate to...
I've been a Queen fan since I was young. I couldn't pinpoint the exact point when I discovered their music, but it was probably around 1986 with the 'A Kind Of Magic' album and tour. I remember 1989's 'The Miracle' was one of the earliest albums I...
Owning a small business is a galactic undertaking. Technically, you are your own boss, but it sometimes feels like the customers are calling the shots. Beyond pleasing your consumer, you have to manage operations, innovate new ideas for growth,...
If you attended the Business Of Events conference and you want to see the presentation from today, you can see it here. If you have any questions, or you'd like to discuss support with your digital marketing, SEO, Pay-per-click campaigns or a Flight.
In January 2019, I posted an update on my LinkedIn profile, something I do every other day. Within seven days, that post had been seen by 281,000 people, had 971 likes, 144 comments and had been shared 54 times (the numbers are probably higher since.
In 2018, Google released a new Ads interface. It made it easier for business owners to navigate and added some useful features to manage and optimise campaigns better. What changed about the Google Ads interface? When you first log in, you’ll see...
Whilst the flypaperplanes.co (now Fly Paper Planes) brand has existed with just me at the helm since mid-2016, we've only really been in business together as Simon and Matt since May 2018. With that in mind, we wanted to celebrate some of the wins...
Check out our bullet point guide to video SEO. Overview Video can be an extremely powerful form of content and make a significant contribution to your overall SEO strategy Define your goals - what do you want to get out of video? eg conversions,...
Just so you understand the context behind this case study, this is a company I used to work for and had been trying to launch their website for 22 months. Yes, you read that correctly. 22 months. The original draft of the site was ready in November..