Welcome to the Cemoh marketing blog where we share our thoughts & ideas around growing your business though smarter marketing.
It’s inevitable that most social media platforms ultimately become a great place for B2B marketing. So, if you thought Instagram was just about influencers sharing photos and collecting likes, then it’s time for a refresh. Instagram has now become..
Many of us have heard the term "social media algorithms", and depending on how much time you spend on social media, you’ve probably noticed changes in your news feed. Many may have even seen Adam Mosseri- Instagram CEO - announce the changes to the.
Augmented Reality (AR) is still a relatively new technology. Using augmented reality technology in marketing still has a novelty factor, so there is a lot of interest in it from both consumers and marketers. Consumers are likely to stop and...
Many marketers and business owners know they should be purchasing ads online to increase their traffic and conversions. But without understanding the difference between keyword types, you can waste a lot of your ad budget without getting enough...
Every company wants to continue to grow. And you probably know that using marketing for business growth is essential. The way you communicate through your brand, engage prospects, and promote your services will ultimately influence your bottom...
Is virtual reality marketing the way forward? In short, yes, virtual reality is changing modern marketing, but what exactly is virtual reality? Essentially, it’s an artificial simulation, allowing users to immerse themselves in a different...
https://youtu.be/Uo6qXziJlP0 Do you need extra money to help your business grow? If you’re a small business in Queensland, you could be in luck. The Queensland Government has announced a new $10 million Business Basics Grant program, which..
The popularity of podcasts is booming in recent times, and while many of them are for entertainment, they’re also becoming a valuable platform for business leaders. Across the board, the amount of Australians listening to podcasts increased from...
There is absolutely no doubt that outsourcing has changed the business landscape for the better. Outsourcing is a way to get the help you need on a limited or contract basis, without having to hire full-time staff. Naturally, there are benefits to..
When we talk about buyer’s remorse, we usually refer to that feeling of regret we experience after spending money. Usually a sizeable amount of money, although we can feel regret about small purchases too. It could be that the item doesn’t meet...
There are few things more valuable to a business than loyal customers. But how do you attract those customers and keep them loyal to your brand? Naturally, delivering great service and products is one thing, but a loyalty program is even...
By now, most people have heard of influencers. However, there is sometimes a misconception about who they are and what they can do for you. Perhaps the most well-known types of influencers are in the fashion, fitness or beauty industries, but...
You might ask what we’re talking about with this article. What do dogs, stars, cash cows, and question marks have to do with my business? Don’t worry, we haven’t lost our collective minds, and all will be revealed. What we’re talking about is a...
Welcome to the Cemoh Marketing Show! We discuss marketing ideas, tips, stories and more through our weekly videos on YouTube and TikTok. Check out the Cemoh Marketing Show now SUBSCRIBE ON YOUTUBE FOLLOW ON TIKTOK Our latest YouTube...
If you are trying to grow your business or gain an edge over your competitors, ensuring your customers have the right experience with your brand is the way to go. Excellent customer experience is vital to the success of your business. Happy...
Part of clever marketing is understanding what works best. But how do you really know what type of website and content will convert? The experience will get you so far, but to really deliver results you need to understand about testing. It’s an old.
Should you bid on your own brand name? This is a question that many marketers and brand owners ask whether they should or shouldn’t do. Bidding on your own keyword is the practice of placing PPC bids on your brand name. Many business owners and..
Rank your e-commerce website with this easy-to-understand guide to SEO for e-commerce websites. If you’re running an e-commerce website, you’ll know there’s one main goal: getting your products noticed. Obviously, there’s a lot more that goes..
If you run a small to medium business, you probably know the importance of marketing. You’ve also probably realised your business could grow much quicker if you could get on top of your marketing. But where to start? You know your business,...
In the digital marketplace, businesses are looking for any advantage they can get over their competitors. One of those advantages you can get is through the use of Instagram Shop. It’s estimated that Instagram has over a billion users each month.
Content has always been important in digital marketing, but the landscape has certainly shifted over the years. Once upon a time, content was all about stuffing as many keywords into a blog and hoping to rank well on search engines. Today,...