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Marketing blog

Welcome to the Cemoh marketing blog where we share our thoughts & ideas around growing your business though smarter marketing.

What Do B2B Buyers Really Want?

What Do B2B Buyers Really Want?

For years, B2B purchases were thought to be cold, calculated decisions driven by pure logic. But here’s the twist—emotion has barged its way into the boardroom.

How to Get Hired as a Designer in 2025

How to Get Hired as a Designer in 2025

With the right mindset, some solid strategies, and a little effort, you’ll be on your way to landing your first design gig. Here’s how to get started.

Why Psychology Matters in Marketing

Why Psychology Matters in Marketing

In a world where we’re bombarded by thousands of ads daily and attention spans are short, understanding these principles is essential for standing out.

What Should You Be Paying for a Copywriter?

What Should You Be Paying for a Copywriter?

When you're hiring a freelance copywriter, one of the biggest questions you'll face is: "How much should I pay?" The price of copywriting can vary significantly depending on the type of copy, the expertise required, and the project’s complexity. As.

Where Are All the General Marketing Jobs?

Where Are All the General Marketing Jobs?

The ‘generalist marketer’ role is no longer what it used to be but rather has branched out into more specialised roles. The traditional one-size-fits-all job is quickly making way for individuals with expertise in niche areas. This shift has led to.

What Your Marketing Team Should Look Like by Business Size

What Your Marketing Team Should Look Like by Business Size

Building an effective marketing team is crucial for business success, but what is the correct structure of that team based on the size of a business? From micro businesses with just a couple of employees to enterprises with hundreds and thousands,..

Big News For Those With Google Business Profiles

Big News For Those With Google Business Profiles

There have been two recent developments that are BIG in terms of merging social media with Google business profiles as well as the real mic dropper, new local ranking factor service areas. Google Testing Displaying Social Media Posts on Google...

9 Emerging Marketing Roles To Focus On In 2024

9 Emerging Marketing Roles To Focus On In 2024

The marketing industry is witnessing a surge in new roles designed to meet the dynamic demands of modern businesses and technological innovations. In 2024 we are already seeing several emerging marketing positions redefine the way companies...

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