Save Time, Save Money, Increase Results

Marketing automation is the process of attracting leads, converting them into paying customers and building loyalty over time with limited manual intervention. Some businesses spend hours of staff resources every day trying to keep up with marketing tasks that can be performed more efficiently with the right technology.

By conducting thorough work upfront to understand your business, your customers, and how best to reach them, we can integrate marketing automation into your daily business. Not only does it give you back hours of time, it saves you money, reduces the risk of human error, and delivers measurable results.

Different Types of Marketing Automation

There are so many marketing tasks that can be automated, but it’s important to understand the different characteristics of customers in B2B and B2C environments. We’ve got the expertise to implement the right automation for your business.

B2C examples include abandoned cart reminders and offers, birthday offer promotions, welcome popups and first purchase campaigns, tagging people based on products browsed for remarketing, adding visitors to remarketing audiences based on their purchase lifecycle and exit-intent popups as a last ditch attempt to capture contact details.

B2B examples include prospect and lead scoring, tagging prospects by the products they are interested in, segmenting lists based on customer lifecycle, tailoring newsletter and web content based on prospect interests (e.g. changing website copy dynamically), sales automation (e.g. notify the sales team when users exhibit likely purchasing behaviour), user onboarding, customer support, and live chat for sales teams.

The Best Marketing Automation Tools

All businesses have different marketing automation needs, and we can provide a range of different options. All marketing automation platforms and tools have strengths and weaknesses, so our experts will tailor a solution based on your individual goals.

We’ve helped some of Australia’s best startups and eCommerce stores with the following platforms:

  • Drip
  • Autopilot
  • Intercom
  • Pardot
  • HubSpot
  • ActiveCampaign

There’s plenty of other options in the market, and we’ll explore them all to deliver the best results for you.

Testimonials

We work with some great clients. See what they have to say.

Matthew Walker

Marketing Manager, Story Bridge Adventure Climb
Cemoh helped us implement ActiveCampaign, including importing over 20,000 users from our previous email system. Now everyone at Story Bridge Adventure Climb is able to see exactly what each of our climbers has done and what campaigns they have received.

Nick Marden

Director, Strong Digital
When you are looking for agencies to work with it is so common to see people who are self-proclaimed experts but lack the actual experience and know how to achieve results. The guys at Paper Planes are the exception rather than the rule, they are genuine experts, not only is their knowledge incredible but they back it up by getting things done and leveraging their experience to get results.

Tom C.

Digital Marketing Manager, Touchpoint Technology
Simon is assisting Touchpoint in taking our PPC campaigns to the next level. Since commencing working with us, he has been a valuable source of knowledge on the Google Ads platform, taking us to sections we hadn’t yet been and providing us with insights that we had not yet thought of. This has resulted in some immediate performance improvements. We are continually led to evolve our online marketing efforts and we look forward to where Simon can take us in the near future.

Meet our Network of Cemohs

Backed with a network of talented support, our Cemohs implement a well-developed strategic plan created to take your business to the next level.

Suzana Trajanovska

Cemoh Strategist

Brisbane

An accomplished, passionate and self-motivated marketing and communications professional with over 15 years' experience in multinationals and SMEs.

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Grace Tiong

Cemoh Strategist

Brisbane

A solutions-focused marketing professional with over 10 years' experience developing SEO-friendly websites and integrated marketing strategies.

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Luke Wheatley

Cemoh Strategist

Brisbane

A passionate creative marketer with experience working in various roles across the FMCG range category, including natural health, entertainment and travel.

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Sarah Leal

Cemoh Achiever

Brisbane

Experienced Marketing & Communications professional, with proven success implementing Social strategy, Campaigns, Marketing Automation & Podcast Production.

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Michaela Tilse

Cemoh Strategist

Brisbane

Michaela is an award-winning Digital Creative Director with 20+ years of extensive experience in the digital and design industries.

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Rebecca Bell

Cemoh Achiever

Brisbane

A successful Marketing Professional experienced in building and growing brands, implementing deliverables and integrated multi-channel campaign components.

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Alan Blair

Cemoh Strategist

Brisbane

Established Marketer with 25+ years' experience working with business owners and management to meet their challenges, achieve their goals and help them grow.

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Michele Prescott

Cemoh Strategist

Brisbane

Marketing and communications strategist with extensive experience across a broad range of industries and proven success building and growing brands.

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