Claudia Bobonica
PPC Specialist
Experienced Digital Marketer & Growth Leader with 10+ Years Exp
About Claudia
Senior digital marketing and paid media specialist with approximately 10 years of experience, skilled in Google Ads, Meta Ads, performance strategy, team leadership, agency operations, lead generation, e-commerce, and regulated healthcare advertising. Seeking fractional or part-time leadership roles prioritizing strategic direction and measurable outcomes. Experienced in managing franchise marketing, team leadership, account audits, and optimizing lead-generation campaigns.
Experience
GrowthCollective AUS
Founder / Agency Owner (2025 – Present)
Leads performance marketing strategy for Australian businesses, including Google Ads and Meta Ads programs. Oversees account reviews, campaign optimization, tracking, reporting, and client communication.
Monsta Media Toowoomba City
Franchise Owner (2025 – Present)
Owns and operates a digital marketing franchise, managing client strategy, campaign oversight, and specialist delivery resources.
Kyck
Operations & Google Ads Lead (2023 – 2025)
Led a team of 14 in operations and paid media delivery for fitness brands, automotive, and e-commerce accounts. Combined operational leadership with hands-on performance marketing.
Amire Strategic Digital Marketing
Biddable Media Manager (2022 – 2023)
Managed PPC activity across various clients, specializing in Health, Trucking, and Non-Profit sectors. Optimized lead-generation and ecommerce Google Ads campaigns.
Vortala
PPC Specialist (2019 – 2021)
Managed PPC activity for dental and chiropractic practices. Optimized lead-generation campaigns and performance reporting.
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