TikTok for Business in Fifteen Minutes

PODCAST EP 116

Creating a Need For Your Product and How to Keep Your Team Inspired with Darren Needham-Walker

How do you motivate people to buy your product and how to create a need for it? More importantly, how do you keep your team inspired? You’ve got to celebrate success as well as failure. Darren Needham-Walker explains that you’ve got to build up what your product can do for your customer, how it can make life easier and how it elevates them. He also describes that a childlike curiosity is a key to being a successful marketer, that you’ve got to question everything. Additionally, you’ve got to relate to everyone as an individual and recognise and understand who they really are.

PODCAST EP 71

Isabella Villani

Simon chats with Isabella Villani, Company Director and Chief Customer Officer at Exceed Global.

PODCAST EP 42

Anna Kerwick