Varun Shenoy
Digital Marketing Strategist
Experienced Digital & Growth Marketer Specialising in Performance Marketing & AI Content Automation
About Varun
Growth Marketing and Digital Transformation professional with 16+ years of experience across enterprise, SaaS and eCommerce. Experienced in growth strategy, Shopify, AI, performance marketing, SEO, CRO and digital consulting, with a track record of helping businesses scale through commercially focused, data-driven marketing.
Experience
Home Accents Canada
Digital, eCommerce & AI-Search Consultant (2024 – Present)
Led Shopify product mapping and optimised content structuring for AI-driven search, increasing website traffic by 40%. Advised on eCommerce growth strategies for home décor brand.
Ogilvy
Vice President, Innovation Technology (2023 – Present)
Planned and executed digital campaigns for global brands, originated creative concepts, led AI-assisted content workflows, and improved ROAS predictability. Managed performance marketing for Coca-Cola, Pernod Ricard, and other key clients.
BlueStacks
Marketing Manager - Growth & Performance (2020 – 2023)
Managed performance marketing for a global SaaS and cloud gaming product, improved ROAS, reduced CAC, and led global user acquisitions. Handled campaigns across Google Ads, Meta Ads, and YouTube.
Dala Décor
Growth Marketing Consultant (2018 – 2020)
Scaled annual revenue to USD 4.2M, grew website traffic and conversion rates through performance marketing and CRO strategies. Managed cross-channel paid media and set up email workflows to increase repeat purchase rates.
Visualizers India
Head of Marketing (2013 – 2020)
Delivered digital and eCommerce programs, operated as a certified Shopify Partner, and managed end-to-end Shopify DTC builds for international clients. Developed and launched Shopify storefronts, managed ads, and led growth programs for various clients.
Key Skills
Qualifications
Bachelor Of Science - Information Technology (2011)
Manipal University
Key Industries
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