Anukool Manchanda

Helping businesses scale using AI-powered video content to drive brand authority, inbound leads, and revenue without requiring founders to be on camera.

Key areas:

- AI Video Automation

- Authority Growth Engine

- SEO & Paid Ads Strategy

Highlights:

- 1,000+ businesses using the AI platform

- Talent Club Australia – increased enrolments via video-powered ads

- JICS (Education & Visa Market) – 3x increase in leads

- AuthorityVideos YouTube Channel – 2.2K+ subscribers, 1,000+ watch hours in 3 months

Skills: Marketing Campaigns, Product Launch, Video Marketing, SEO, Paid Media, Growth Strategy

Led marketing strategy and campaigns aligned with the mission “Access for All,” driving growth across B2B and B2C channels through digital acquisition, education-led content, and self-service platforms.

Skills: Marketing Campaigns, Product Launch, Performance Metrics, B2B & B2C Marketing, Strategic Communications

Responsibilities:

- Campaign strategy, planning, and recommendations

- Content research and ideation

- Analytics research and site health analysis

- SEO and Google Analytics reporting

Skills include:

Campaign Strategy, SEO, Paid Search, Content Performance Optimisation, Facebook Ads, E-commerce, B2B Marketing, ROI, CRM, HubSpot, Go-to-Market Strategy

Led marketing strategy, paid media, and performance marketing initiatives, supporting client growth and team leadership across multiple industries.

Skills: Paid Media, SEO, Growth Marketing, Team Leadership, Client Services, CRM, HubSpot

Owned end-to-end marketing strategy for a global fintech brand across FX, CFDs, and international markets.

Skills: Performance Marketing, Paid Media, B2B Marketing, Product Marketing, Growth Strategy, CRM, Marketing Automation

- Managed paid media, SEO, and digital campaigns across multiple clients.

Skills: Paid Search, Facebook Ads, Performance Marketing, Client Services