Vicki Flower

Vicki Flower

Chief Marketing Officer

Experienced Senior Marketing & Communications Leader specializing in interim roles for organizational transition.

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About Vicki

Vicki Flower is a seasoned Senior Marketing and Communications Leader with over 15 years of experience in enterprise and complex environments. She excels in fractional and interim leadership roles, providing clarity, stability, and executive-level judgment during periods of change, growth, or transition. Vicki has a strong background in partnering with CEOs and executive teams across brand, communications, digital, and go-to-market strategy in regulated, matrix, and stakeholder-heavy organisations. Her leadership achievements include enterprise strategy development, brand and reputation management, leadership through change and transition, commercial enablement and growth, and corporate and crisis communications. Vicki holds an MBA with a specialization in Digital Marketing, a Bachelor of Commerce, and is a Certified Practicing Marketer. She has extensive experience in technology and digital operating environments, overseeing marketing automation, CRM, and customer experience platforms in enterprise settings.

Experience

Chief MO

Senior Marketing Leader (2024 – Present)

Leading fractional and interim marketing activities. Providing strategic insights and executive-level support during periods of change.

FUJIFILM Business Innovation Australia

Head of Digital & Marketing Communications (2017 – 2024)

Responsible for leading digital and marketing communications initiatives. Developing and implementing effective strategies to drive business growth.

Fuji Xerox Australia

Head of Insights & Industry Marketing (2012 – 2017)

Led insights and industry marketing efforts. Contributed to brand positioning and marketing strategies to align with organizational goals.

Fuji Xerox Australia

Head of Marketing, Global Services (2010 – 2012)

Managed marketing activities for global services at Fuji Xerox. Implemented marketing strategies to support business objectives.

Volante

Marketing Communications Manager (2003 – 2007)

Managed marketing communications for Volante, acquired by Commander. Executed marketing plans to enhance brand visibility and communication.

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