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Sundip Mace

Sundip Mace

Chief Marketing Officer

Chief Marketing Officer | Fractional CMO | Brand Strategy | Growth Marketing | Customer Experience | Hospitality & Lifestyle

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About Sundip

Sundip is a senior marketing executive with more than 20 years of experience leading brand, marketing and growth strategies across luxury hospitality, travel and lifestyle brands. She specialises in brand positioning, go-to-market strategy, customer experience, commercial growth and marketing leadership.

She has held executive marketing roles across Australia and the UK, delivering brand transformations, market launches and high-impact growth strategies for premium brands. As Founder of Sun Maison, Sundip partners with founders and executive teams to provide fractional CMO services, strategic marketing leadership and brand advisory that drive sustainable business growth.

Experience

Sun Maison

Founder & Strategic Advisor (2026 – Present)

Advises hospitality, lifestyle and service-led businesses on brand strategy, customer experience and commercial marketing. Provides executive-level marketing leadership, brand positioning, go-to-market planning and growth strategy while supporting organisations through brand repositioning and market launches.

Primary Ethics Teacher

Oatley West Public School (2025 – Present)

Delivers curriculum-based ethics lessons to primary school students, facilitating inclusive discussions that develop critical thinking, empathy and respectful communication.

Florence Guild / Work Club Global

Chief Marketing Officer (2024 – Present)

Leads brand, marketing and communications strategy across a premium network of private work clubs and hospitality venues. Oversees brand positioning, campaigns, partnerships, digital marketing and cross-functional teams to drive member acquisition, engagement and revenue growth.

Manly Pacific Sydney MGallery Collection

Director of Brand & Marketing (2022 – 2024)

Led the hotel's rebranding from Novotel to MGallery, driving brand repositioning, integrated marketing campaigns, digital strategy, media relations and venue launches. Delivered significant improvements in brand reputation, revenue growth and customer engagement.

My Hotels Group

Marketing Director (2014 – 2017)

Led group-wide brand strategy and marketing across boutique luxury hotels in the UK. Managed integrated marketing initiatives, partnerships, PR and experiential campaigns to strengthen brand positioning and commercial performance.

Starwood Hotels & Resorts

Director of Marketing, UK & Ireland (2011 – 2014)

Directed marketing strategy for a portfolio of luxury hotels across the UK and Ireland. Led brand repositioning, strategic partnerships, award-winning campaigns and localised marketing initiatives to increase brand awareness and revenue performance.

Kuoni/GTA, IG Group, BMI, Gulf Air & Air Pacific

Marketing Leadership Roles (2003 – 2011)

Held a range of marketing leadership roles across the travel and aviation sectors, developing expertise in brand management, commercial marketing, customer acquisition and strategic growth.

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