Sach Samji

• Act as the trusted, end-to-end relationship owner for 9 premium client accounts, consulting directly with 85+ senior and C-suite stakeholders and achieving a 9.8/10 satisfaction score for a series of exclusive event engagements.

• Lead strategic business reviews and account planning — proactively identifying expansion, cross-sell and upsell opportunities and running the full sales cycle from opportunity identification through negotiation to close, converting over $400k in incremental revenue via contract extensions; managed pipeline, forecasting and opportunity hygiene in Salesforce for over 5 accounts simultaneously.

• Own strategy and reporting for a $6m+ paid media account with a major banking client, translating platform insight into optimisation recommendations that surpassed account sign-up KPIs by over 10% and strengthened the case for renewal and expansion.

• Build and deliver client-facing pitches, SOWs and kick-off presentations in partnership with Business Development, winning new engagements and unlocking over $3m in additional revenue opportunity.

• Lead strategic account planning and commercial vendor negotiations, achieving a 20% reduction in media agency fees within 3 months — forecast to save $120,000 in 2026 while protecting service quality.

• Led a cross-functional, ANZ-first process improvement initiative redesigning invoicing and revenue-tracking with Finance and Product teams, accelerating revenue recognition by over $20m in 2026.

• Developed kick off deck, monthly performance and case study templates

•Coach and line manage 3 junior consultants, each rated 'exceeding expectations' at every half-yearly review.

• Became the trusted planning and account lead for an EMEA client — owned account strategy and planning across paid social, paid search and programmatic for an automotive client with $9m+ annual investment, building the case for increased paid media investment and expansion through data-led recommendations.

• Ran a structured strategic business review cadence — from weekly performance reviews to QBRs — to align agency and client stakeholders on account health, performance and best practice, surfacing new growth opportunities.

• Delivered measurable performance improvement, exceeding lead-generation targets by 8% through proactive, insight-driven account management across EMEA markets.

• Collaborated with Meta, Google and various programmatic publishers to secure early access to new tests and features, using platform innovation as a growth lever for the client relationship.

• Converted client briefs into actionable media strategy, partnering with internal channel and analytics teams to move from planning through execution and brand maturity.

• Developed talent — grew an Account Executive into a Senior Account Executive within 14 months through structured coaching and delegated client ownership.

• Led development of APAC B2B and B2C paid social and content plans, partnering with regional stakeholders from planning through execution to surpass student course registrations KPIs by 6%.

• Owned business-wide performance reporting, ensuring media spend efficiency against business objectives.

• Led planning and rollout of a new partner platform into the APAC marketing mix, managing the client-partner relationship through initial launch.

•Partnered with client and agency leads and social/tech platform partners to develop paid social strategies and media plans across CPG, NFP, financial, alcohol and pharmaceutical clients.

•Led cross-agency and client working sessions, presenting and defending strategic recommendations to senior stakeholders.

•Agency lead for Cerebral Palsy Alliance: delivered an end-to-end paid media solution that grew registrations 5% year-on-year against a forecast 36% decline, generating 1319% ROAS.

•Mentored a junior team member from execution through to client-ready insights and recommendations, who assumed the role on departure.

•Owned end-to-end account management, from campaign briefing through delivery and reporting, across multiple FMCG and NFP clients.

•Achieved a 156% increase in website traffic and landing page views through paid media in 4 months.

Assisted in a variety of marketing programs across email, automation, website builds and paid media.