Alli Galloway
Chief Marketing Officer
Experienced Chief Marketing Officer with a passion for digital innovation and audience engagement.
About
Directed cross-platform campaigns, managed third-party agencies, and internal delivery across PR, SEO, and paid media. Owned audience growth strategy, marketing budget, and team structure at C-suite level. Overseeing brand positioning and audience growth during pivotal periods. Managed cross-functional teams and led content strategy across different platforms. Expertise in executive leadership, digital marketing, audience growth, and innovation.
Experience
Vinyl Group
Chief Marketing Officer (2023 – 2025)
Led marketing strategy, brand positioning, and audience growth during a pivotal period of transformation, including the launch of Vinyl.com and acquisition of Vampr.
Jaxsta
Head of Marketing (2021 – 2023)
Oversaw cross-channel campaigns, partnerships, and platform engagement to drive adoption among music professionals and fans through data-driven storytelling and digital innovation.
Warner Music Australia
Senior Audience & Channel Manager (2017 – 2021)
Managed content strategy across owned publishing channels, websites, and social platforms, driving fan engagement and growth. Led the digital growth strategy, including D2C funnel conversion and brand identity across platforms.
Key Industries
Software & Tools
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