About Alex
Performance & growth marketing leader with 10+ years of experience scaling acquisition for consumer & DTC brands, spending $10k–$3m+/month. I have experience owning up to ~$40m in annual managed media across all major acquisition channels, owned agency programs for international growth. I have a strong technical, ‘operator’ background, a deep understanding of growth strategy and am equally comfortable on the tools, unpicking creative strategy, designing incrementality experiments or presenting business results to senior stakeholders.
Experience
SureQuote
CoFounder (Growth & Product) (2025 – Present)
Technical cofounder of a marketplace servicing residential trades. Built automated growth engine & quoting tool, managed large-scale SEO programs, and leveraged AI for automation.
Digital Minds Group
Performance Director (2016 – 2025)
Led growth strategy and execution across the agency's largest accounts. Managed up to $40m in annual media spend, formed decade-long client partnerships, and led a team of 7.
Key Industries
Ready to work with Alex Callender?
Get matched with Alex Callender or another top marketing consultant in minutes.