Content Specialist

• Forest Lake, Brisbane QLD
• Marketing Communications (Marketing & Communications)
• Full time
• Experience based competitive market rate/benefits

About Fork Force: 

At Fork Force, we’re more than just one of Australia’s largest independent materials handling providers—we’re the go-to for all things forklifts! Whether it’s sales, hire, service, or parts for new and used forklifts, we’ve got it covered. Backed by Nishio Holdings Co., Ltd, a globally recognized leader in equipment rental, we’re growing fast with seven branches across Australia and counting. Now, we’re on the lookout for a creative and driven Content Specialist / Executive to take our marketing to the next level. 

Based at our Head Office in Larapinta, Brisbane, you’ll work closely with the Head of Marketing to help amplify our brand across digital platforms. 

What You'll Do: 

Content Strategy: Collaborate with the Head of Marketing and Digital Marketing Manager to craft innovative content strategies that keep us at the forefront of organic search and social media trends. 

Creative Content Writing: Produce 2-4 SEO-optimized blog articles each month to improve our website’s visibility and reach. 

Social Media & EDMs: Post vibrant, engaging updates weekly on Facebook, Instagram, and LinkedIn. Create content that drives engagement for our email and SMS marketing campaigns. 

Marketing Materials: Support the development of branded brochures, keep our website fresh and accurate, and ensure product pages are always up-to-date. 

Visual Content Curation: Source eye-catching imagery through stock websites, collaborate with external designers, and coordinate with internal departments to create stunning digital assets to compliment your writing. 

General Marketing Support: Help with various marketing initiatives, including answering some overflow of inbound marketing calls and providing general support to the team. 

What You’ll Bring: 

Strong writing chops, with experience in content creation for blogs, core website and landing pages, social media, and email marketing. 

Attention to detail and a penchant for high quality work product, ensuring all writing is created with excellent spelling and grammar, and formulated through sound research or stakeholder consultation. 

Basic photography and graphic design skills e.g. Canva (bonus points for advanced photography or videography skills!). 

A good understanding of website content management on Wordpress 

Intermediate knowledge of Excel and Microsoft 365. 

More bonus points if you can bring: 

Advanced graphic design skills 

An understanding of SEO principles to be applied to your content creation (don’t worry, we also have a dedicated SEO manager who will help out with this) 

Experience in material handling or forklift industry 

Why Fork Force? 

Competitive salary with superannuation and performance bonuses. 

A chance to thrive in a supportive and innovative team that values your creativity. 

Career growth opportunities in a company that’s expanding rapidly. 

The security and excitement of being part of an organization backed by a global leader in equipment rental. 

Ready to Join Us? 

If you’re passionate about content, brimming with creative ideas, and excited to make your mark in a dynamic company, we want to hear from you! Send your resume and cover letter to [email protected] and let’s get started. 

How to apply: https://www.seek.com.au/job/79294703

Employer questions

Your application will include the following questions:

• How many years' experience do you have as a Content Specialist?
• Do you have experience with Search Engine Optimisation (SEO)?
• How many years' experience do you have in digital marketing?