Digital Bar Report 2026: Why visibility now decides who fills the room
Matt Bowell unpacks the Digital Bar Report 2026 — how guests discover venues, and practical tips to boost bookings and revenue.
Hosted by Matt Bowell, Brew and Co-hosted with Simon Dell, CEO of Cemoh.
In this session Matt Bowell, Director of award-winning UK hospitality marketing agency, Brew, shares the findings from the Digital Bar Report 2026, drawing on insights from 1,000 bar-goers, analytics data across 2,000+ hospitality venues and interviews with operators and marketeers across the sector. He'll then layout what this means for operators, hospitality marketing leads, agency account teams, trade association members and anyone else running or working in a multi-site or independent hospitality business.
At a time when rising costs, changing consumer behaviour and an increasingly complex digital landscape are reshaping hospitality, visibility has become of the biggest commercial drivers.
Matt will talk us through the latest consumer trends, reveal how guests are discovering and choosing venues and share practical, actionable insights that operators and marketers can implement immediately to attract more customers, drive bookings and grow revenue.
Event details
- Date & time
- Wednesday, 7 October 2026
12:00 PM – 1:00 PM - Format
- Online
- Location
- Online
- Price
- Free