Niall Kiernan
Marketing Manager
Results-driven marketing leader with experience in digital transformation and revenue generation for Fortune 500 brands.
Summary
Niall Kiernan is a strategic Marketing Consultant specialising in revenue-driven growth systems for founders, operators, and scale-stage businesses. He works at the intersection of commercial strategy, customer acquisition, and brand positioning, helping businesses move from fragmented marketing to predictable, scalable growth.
With a background spanning account management, partnerships, and growth leadership, Niall is known for his ability to diagnose commercial challenges quickly and build practical systems that convert. His work blends strategic clarity with hands-on execution — ensuring marketing is not just creative, but commercially accountable.
Niall advises businesses across:
- Go-to-market and growth strategy
- Customer acquisition & funnel optimisation
- Brand positioning & trust architecture
- Automation, CRM, and AI-enabled marketing systems
- Conversion-focused digital performance
His philosophy is simple:
Marketing should create leverage, not dependency.
Every engagement is designed to increase leverage, reduce wasted spend, and build long-term customer equity.
Originally from Ireland and now based in Australia, Niall brings an internationally informed commercial perspective with local market execution. He works closely with founders who want leadership and ownership.
Outside of consulting, Niall is focused on building future-ready business models, integrating lean systems, automation, and AI to help companies scale without inflating headcount or complexity.
His mission as a consultant is clear:
Turn attention into revenue, and strategy into business growth.
Experience
Energy Hero
General Manager (2023 - current)
Transformed an energy blog into a digital platform connecting businesses and consumers. Led agencies, contractors, and client partnerships to deliver growing media performance and commercial results. Achieved 15,000+ leads, 5,000+ monthly users, and partnerships with 20+ solar companies.
R/GA Australia (Client: Toyota)
Embedded within Toyota Australia (2019 - 2023)
Developed multi-year roadmaps resulting in digital transformation and growth across multiple divisions including B2B, Accessories, Service & Parts. Developed and managed over $4M in agency revenue across 100+ projects, which I also delivered at a 90% completion rate.
Caldor Solar
Marketing Director / Advisor (2018 - 2025)
Initially engaged as an informal advisor to support a small local business. Eventually led and scaled all marketing operations, from demand generation to brand strategy, resulting in acquisition as part of a €50m merger. Oversaw paid media, marketing automation, digital transformation, and growth strategy. Developed digital marketing campaigns generating over €15M in revenue and more than 6,000 solar installations. Generated over 20,000 qualified leads with a client cost per acquisition of under €250. Generated 7,000 monthly website users.
The Township
Account Director (2018 - 2019)
Oversaw a portfolio of 20+ clients and a team of three, driving growth and retention through strategic account leadership. Achieved $1.25M in annual billings and stabilised client portfolio through senior client engagement and performance planning.