Jessica Tochtermann
Digital Marketing Coordinator
Digital Marketing Specialist | Email & Event Campaign Management | Copywriting | Social Media Content | Brand & Graphic Design
About
I'm a hands-on digital marketer with 3.5 years of B2B experience and a passion for bringing campaign strategies to life. I specialise in email, events, copywriting and brand-led design. I've covered everything from large-scale customer conferences (300+ attendees) and tradeshow expos, to promotional campaigns & product launches across 12+ diverse brands. I'm proficient in Braze, Mailchimp, Saleforce CRM, Canva, and the Adobe Creative Suite. My care is in the details and the results speak for themselves: above-average industry email open rates and click rates, and 85% in-person event attendance rates.
Experience
ADI | Snap One
Marketing Coordinator (2022 – Present)
Owned and executed digital marketing email communications, achieving high open and click rates. Led the development of customer loyalty program emails, contributing to recovering 60%+ of lost revenue. Managed over 80 events-based marketing communications and collaborated cross-functionally for successful campaigns.
Institute of Data
Course Advisor (2020 – 2022)
Achieved daily and monthly sales KPIs, led customer testimonials post-graduation, and consistently met sales enrolment targets.
Qualifications
Digital Marketing Elevate Certificate (2025)
Academy XI
Branding: The Creative Specialisation (2024)
Coursera
Software & Tools
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