Fergus Kibble
Public Relations Specialist
Award-winning marketing executive and agency founder with expertise in brand strategy and stakeholder engagement
About
Led Australian operations for Hill + Knowlton, overseeing business development, client delivery, and capability expansion across various sectors. Founded and managed FORWARD, an award-winning PR agency, achieving revenue growth, high retention, and B Corp certification. Extensive experience in brand strategy, stakeholder engagement, and board governance. Led marketing at Unilever ANZ, launching successful campaigns and regaining market leadership. Served on boards of Social Traders and Bobby Goldsmith Foundation. Previously held senior roles at Yahoo!, Leo Burnett, and Kellogg.
Experience
FORWARD
Founder & Managing Director (2012 – 2024)
Built and scaled FORWARD into one of Australia’s most awarded PR agencies, achieving significant revenue growth and EBITDA margins. Led strategic communications for blue-chip clients and attained B Corp certification. Acquired by GrowthOps in 2023.
FERGUS KIBBLE
Senior Marketing & Communications Executive | Non-Executive Director (2009 – 2012)
Built high-performance brands with a focus on growth and impact.
YAHOO
Marketing Director (2005 – 2009)
Revitalised the Yahoo! brand in Australia through consumer marketing and brand positioning, post joint venture with Network Seven.
UNILEVER ANZ
Head of Marketing (2004 – 2007)
Oversaw personal care and beauty portfolio, launched the Dove 'Campaign for Real Beauty,' and led a successful turnaround strategy to regain market leadership.
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