Marketing Strategist | Gold Coast Preferred | Remote Considered (Food/FMCG Experience Required)

• Location: Gold Coast Preferred (Remote Considered)
• Role: Marketing Strategist (Food/FMCG Experience Required)
• Hours: Flexible, Hourly-Based Engagement Model
• Salary Range: Competitive, based on experience

About the Company:

An established Gold Coast-based food company specialising in high-quality food products, serving a diverse range of markets, including major retailers like Woolworths, independent grocery retailers, food service wholesalers, manufacturers, and export markets. The business is now looking to elevate its marketing efforts and establish a B2B/B2C e-commerce platform through third-party solutions.

Job Overview:

Seeking a self-directed, experienced marketing strategist professional with a strong background in Food/FMCG. This role offers the opportunity to drive strategic growth by conducting a comprehensive marketing audit and developing a formal marketing plan. This involves managing execution and serving as a single point of contact for the business's marketing needs.

Key Responsibilities:

• Conduct thorough marketing audits covering website assessment, social media presence, and image library review.
• Develop a strategic, results-driven marketing plan.
• Manage marketing execution, ensuring cohesive implementation across all channels.
• Serve as the primary marketing contact, streamlining communication and decision-making.
• Operate independently with minimal oversight, aligning efforts with business objectives.

Who Should Apply?

Ideal candidates possess:

• Proven experience in the Food or FMCG industry.
• Strategic marketing expertise, particularly in managing marketing operations independently.
• Familiarity with B2B/B2C e-commerce strategies.
• Ability to adapt to a flexible, hourly-based engagement model.
• A proactive approach to identifying marketing opportunities and implementing solutions.
• Preferred but not mandatory: Proximity to the Gold Coast for occasional on-site presence.

Join the Team:

This is a unique opportunity for a skilled marketing professional to work with a thriving food business, enhancing its marketing reach and establishing strong strategic foundations. With flexibility in engagement and the potential for scalable hours based on success, this role is ideal for a marketing expert seeking impactful, independent work.

Important Notice:

Please ensure your experience aligns with the required qualifications before applying. Repeated applications that do not meet the criteria may be removed from the applicant pool.

Visa Status:

Applicants must confirm their visa status in Australia. Those holding permanent residency or Australian citizenship are encouraged to apply.