Conor Reynolds
Chief Marketing Officer
Fractional CMO & Growth Partner | I help brands scale faster, sharpen their positioning, and turn marketing into a profit engine.
Summary
I’m a marketing leader who’s spent the past 15+ years building, scaling, and transforming brands across food, wellness, travel, and premium consumer markets. I’ve launched startups from scratch, led global campaigns, and sold multiple companies along the way, each one teaching me how to balance creative storytelling with commercial performance.
What sets me apart is that I don’t just “do marketing.” I build growth engines that connect brand, data, and customer experience so every dollar spent drives real results. I’ve seen what works inside large organisations and what moves the needle in fast-moving startups, and I know how to bring the best of both worlds together.
These days, I work with companies who want to move faster. Whether they need a fresh brand strategy, a stronger digital ecosystem, or a hands-on partner to help drive scale. My focus is simple: help brands grow smarter, sharper, and more profitably.
Experience
House of Health Publishing
Founder & CMO (2025 - 2023)
Founded and scaled a meat-based wellness publishing brand, engaged a global community, grew revenue through data-driven marketing, established partnerships, and diversified revenue streams.
Beyond Caffeine
Founder (2023 - 2021)
Created a direct-to-consumer wellness brand offering a caffeine-free energy alternative, led product innovation, built a digital presence, and cultivated a loyal community.
Snackwize
Founder (2021 - 2016)
Founded and scaled Australia's first premium corporate snack delivery brand, secured partnerships, drove revenue growth, received industry recognition, and successfully exited the business through a strategic acquisition.
Flight Centre
Global Marketing Manager (2014 - 2017)
Led global marketing strategy for Flight Centre's brands, delivered revenue growth, secured partnerships, launched new product portfolios, and expanded databases through digital campaigns.
Qualifications
Bachelor Of Business Marketing (2009)
QUT