Remarketing for maximum impact

Remarketing is a concept we’re seeing more and more in today’s online marketplace, and for good reason. It works. It’s a delicate process though, and it takes a certain level of expertise to get it right.

Remarketing is the process of targeting people who have previously visited your site and putting your business in front of them again. Not everybody who visits your site will make a purchase first time around, so remarketing gives you a chance to entice them further.

Successful remarketing means tracking visitors to your site, and essentially ‘following’ them throughout the web. Don’t worry, it’s not stalking - just gently nurturing previous visitors towards a sale. If you’ve ever browsed a website and all of a sudden seen their ads in your social feeds, that’s exactly what remarketing is.

Stay Ahead of the Competition

Remarketing, when done correctly, builds brand recognition and also helps to block out your competition. It’s just life that people shop around, so remarketing helps you reinforce your message. Imagine someone first uses Google to search for a product. They find their way to your website, but don’t make a purchase. If they move on to social media channels to do more research, you don’t want them being shown ads from your competitors. A well tailored remarketing strategy helps keep you in a customer’s mind.

At Cemoh, we use analytics to understand where your customers are so that we can reinforce your brand at the right times. However, it’s important not to come across like a stalker. Carefully targeted messages on multiple platforms is the key, without overdoing it. Customers don’t like being bombarded, and it reflects poorly on your brand. That’s why the experts at Cemoh can tread that fine line for you.

We’ll also use best practice principles to ensure customers aren’t overwhelmed by your marketing. Frequency caps ensure that customers don’t feel burnt-out with your advertising. Harness the power of remarketing and take that second chance to turn leads into sales.

Testimonials

We work with some great clients. See what they have to say.

Matthew Walker

Marketing Manager, Story Bridge Adventure Climb
Cemoh helped us implement ActiveCampaign, including importing over 20,000 users from our previous email system. Now everyone at Story Bridge Adventure Climb is able to see exactly what each of our climbers has done and what campaigns they have received.

Nick Marden

Director, Strong Digital
When you are looking for agencies to work with it is so common to see people who are self-proclaimed experts but lack the actual experience and know how to achieve results. The guys at Paper Planes are the exception rather than the rule, they are genuine experts, not only is their knowledge incredible but they back it up by getting things done and leveraging their experience to get results.

Nikki Hunter

Head of Marketing and Communications, Doseme
Matt and Simon don’t only advise, but they get things done. It was the best decision we made for our business – our leads have grown tenfold.

Meet our Network of Cemohs

Backed with a network of talented support, our Cemohs implement a well-developed strategic plan created to take your business to the next level.

Suzana Trajanovska

Cemoh Strategist

Brisbane

An accomplished, passionate and self-motivated marketing and communications professional with over 15 years' experience in multinationals and SMEs.

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Cemoh Strategist

Brisbane

A solutions-focused marketing professional with over 10 years' experience developing SEO-friendly websites and integrated marketing strategies.

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Cemoh Strategist

Brisbane

A passionate creative marketer with experience working in various roles across the FMCG range category, including natural health, entertainment and travel.

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Cemoh Achiever

Brisbane

Experienced Marketing & Communications professional, with proven success implementing Social strategy, Campaigns, Marketing Automation & Podcast Production.

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Cemoh Strategist

Brisbane

Michaela is an award-winning Digital Creative Director with 20+ years of extensive experience in the digital and design industries.

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Brisbane

A successful Marketing Professional experienced in building and growing brands, implementing deliverables and integrated multi-channel campaign components.

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Cemoh Strategist

Brisbane

Established Marketer with 25+ years' experience working with business owners and management to meet their challenges, achieve their goals and help them grow.

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Cemoh Strategist

Brisbane

Marketing and communications strategist with extensive experience across a broad range of industries and proven success building and growing brands.

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