Summary
Rob has a global reputation for visionary thinking, insightful strategic direction, creativity, building global partnerships and supporting both start-ups and mature companies to drive growth across categories and markets. He uses breadth and depth of experience to help reduce complex business or market issues into simpler, actionable, creative, and effective strategies and plans.
He delivers clarity of thought and expression; rapid assessment of complex commercial situations; incisive transformation to customer-centric business cultures. Focuses on customer experience, behavioral economics, staff support, and creativity: new concepts, products, and content; enabling digital technologies; managing change and creating value for shareholders. Embraces, demonstrates, and advocates a growth mindset, lifelong learning, and success in delivering results in local and global markets – particularly in Australia, and Southeast Asia – across a breadth of businesses and product categories – most recently luxury, pharma, healthcare, FMCG, tourism and agriculture.
Robert has held a range of functional and operational leadership roles in Global, Regional and Australian C-Suite and General Management positions across global sales and marketing, brand, business and marketing communications development, market access, customer and consumer insights, journey mapping and digital engagement strategies, content creation, sales enablement, stakeholder communications, and new product development. Experience incorporates extensive exposure to some of the world’s most recognised global brands, and pivotal consulting and leadership roles in for-profit and not-for-profit institutions and major global industries. Recently he has been deeply involved in startups that have hit impressive valuations across global markets in their first few years of operation. he continues to engage with startups across SME, domestic and export sectors.
Colleagues and clients describe Rob as an expert strategist; a creative thinker; quick learner, proactive leader, and advocate; excellent in evidence-driven leadership of commercial relationships, marketing, NPD, and market access. He prides himself on being easy to work with and building long term relationships.