Award-winning, senior marketing manager with over 15 years of experience in brand marketing and commercial sales.
Experienced in brand positioning and brand strategy, content creation, campaign management, traditional and non-media channels, customer acquisition, public relations and social media.
Broad experience in traditional and non-traditional media mix channels with a focus on media engagement to drive conversion. Including integrating new digital stacks to create greater marketing automation and efficiency.
Mini MBA in Brand Management and a Masters in Organisational Coaching provides a strong framework for effectively managing and developing growth brands and high performing teams to support that growth (both internal and external).
Available as an experienced marketing consultant. and campaign/media advisor.
Justine’s marketing work has been recognised by several awards, including one of Australia’s most prestigious marketing award – Marketing Team of the Year- at the Mumbrella Awards 2018 along with several Gold Cannes Lions and Advertising Effectiveness awards (Effies).
Key industries: Aviation, SME Business, FMCG, Tourism & Travel, Beauty, Natural Health, Childcare