Business, Marketing
There is absolutely no doubt that outsourcing has changed the business landscape for the better.
Outsourcing is a way to get the help you need on a limited or contract basis, without having to hire
full-time staff. Naturally, there are benefits to having everybody you need as permanent staff
members, but not every business can afford that.
Business, How to Guides, Marketing
There are few things more valuable to a business than loyal customers. But how do you attract those customers and keep them loyal to your brand? Naturally, delivering great service and products is one thing, but a loyalty program is even better. Why are Loyalty Programs So Important? People in today’s world want to make […]
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Business, Content, Facebook, Instagram, Marketing, SEO, Social Media
By now, most people have heard of influencers. However, there is sometimes a misconception about who they are and what they can do for you. Perhaps the most well-known types of influencers are in the fashion, fitness or beauty industries, but influencers are everywhere. Influencers have become a staple of the modern marketing environment, but […]
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Business, Marketing, News, Strategy
You might ask what we’re talking about with this article. What do dogs, stars, cash cows, and question marks have to do with my business? Don’t worry, we haven’t lost our collective minds, and all will be revealed. What we’re talking about is a portfolio planning model developed by Bruce Henderson of the Boston Consulting […]
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Business
Simon’s presentation at Brisbane Business Hub on behalf of CCIQ is available to review at the following link here. It runs through two key areas: some marketing theory and then 10 ideas about how to improve your own business marketing.
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